How to present expensive apparel

Why focus on expensive items that are on display?

because they were initially seasonal hot-selling products, just like winter down jackets and fall windbreakers. Even the best-selling versions with speed will not sell well if you don't pay attention to the display, let alone regular models.

Additionally, due to its timing, it is not offered in the winter and is instead stocked up for the spring. Additionally, the expensive unit price makes it difficult to turnover the business over time.

The more they charge, the more they can cause other goods' costs to drop. There is a preconceived anchoring influence in human behavior. Customers will choose to purchase other goods as a result of their presence because they believe your other products are affordable and worthwhile, which can increase sales.

Where in the shop should goods with medium and high prices be located?

Where we want consumers to remain the longest is in the store's backyard.

How should expensive and medium-priced goods be displayed?

High-end goods should be priced to reflect their worth; coats, for instance, should emphasize the cloth and version.

Therefore, using a model exhibit will not only make it simpler for customers to notice the product, but it will also have a much greater impact than hanging it.

In the store's rear, you can set up PP and VP points to concentrate on the exhibit. Keep in mind that nearby displays should also include the specific goods. Customers can be drawn to the backroom area by doing this, and it will also be simpler for them to purchase the models' looks.

Then give attention to matching because it can increase the product's worth.

The final touch to the design may be adding silk scarves, caps, and other accoutrements to the complete set of matching models. This will make the ensemble more costly and textured and may also raise the related price.