Yizhia How to test whether your store is an invalid display?

When many exhibitors adjust the display for the store, the first factor is actually whether it looks good or not, and the next thing is to consider sales. But for the store, only the display that can improve the performance is a good display!

So how do you know if your display is working?

Check based on single product sales results

After each display, we should have a review and summary behavior. The first is to formulate a summary for individual products based on a cycle.

For example, in a one-week or one-month period, we can print out a single-item sales list in the checkout database at the cash register, and arrange them in order according to the quantity sold, to get a list of the single-item sales.

According to this list, we can clearly understand what are the best-selling styles in our store? Which ones are the worst sellers?

Check against regional sales results

In the previous step, we have made a single-product best-selling list. According to the list data, we can know the sales of each single product.

In the second step, we need to find out the area where each item should correspond to in the store based on the list

According to the combination of the list and the location of the store, you can basically know which area and which wall the high-selling items in our store come from. Does the main promotion area attract the attention of the products and promote sales?

If the sales of products in the Nakajima area or around the VP point in your store are mediocre, it means that the promotion of sales in the main promotion area is not effective! We have to find out the reason and adjust in time.