How to create a shop that can detonate attention?

The window is an excellent location to grab the attention of consumers. And mannequins are the best display props.

Take this shop as an example, there is still a big gap between it before the transformation and after the transformation. The shop window before the transformation looks dull and inactive, and the green plants placed at the door do not match the atmosphere of the shop. It is difficult to capture the attention of customers.

In fact, many times a window that fails is not in the structure, but in the props. After the store was renovated and landed, the visual beauty was instantly improved, some atmospheric props were added, and in order to conform to the brand image, the tree category was also changed at the door of the store.

Then, create a magical route of "controlling consumers to visit the store".

In the central island area ofthis store, we can find that before the renovation and landing, the model placement in the exhibition table area is relatively messy, but the remodeled exhibition table area has changed the placement of the models, ensuring that the models are displayed on the table. The integrity of the area of ​​the shelf can also allow consumers to notice it in a short time and complete the guidance of part of the route.

Therefore, a store that grabs the attention of customers can retain consumers, make consumers remember, and penetrate the brand into the hearts of consumers.

Not only the window of the store, but also the best positions such as the front of the store. If you also want to control the footsteps of customers, it is also very important to create a magical route of "controlling consumers to visit the store", which can be a bright eye. props, or it can be a scene composed of models.