What are the specific areas that increase the store entrance rate?

The door, display window, entrance flow table, image wall, and the combination of the wall and the overhead of the store are all areas that increase the store entrance rate. The most effective way to increase the store entrance rate is the window!

Therefore, the shop window is the most important factor in increasing the rate of shop entry, so how can we create a successful shop window?

1. Pay attention to the artistry and matching effect of the window

Before doing the window display, we must have a good idea of ​​the entire window scene and plan the corresponding story. The products on display must match the style of the brand and reflect a certain sense of life and reality. The placement of models and props is one of the factors that affect the beauty of the window. It is necessary to pay attention to the beauty of distance and closeness, high and low levels, and scattered beauty. The display of model clothes should be in harmony with the display of the background POP, and the color of the props should also be echoed.

2. It is necessary to display seasonal, flagship products that reflect brand advantages

The focus of the window display should be on the features, main products or promotional products, and you should understand what products I want to promote or promote? What are the products I want to display that can reflect the brand image? At the same time, I must also do a good job of other brands. Product display research, reasonable display of the brand's superior products on the window, highlighting the personality, advantages and connotation of the brand's products.