Brick-and-mortar retailers have just a few seconds to attract — and hold — a buyer’s eye so it’s crucial to get it right.
To catch the attention of passersby, many of whom are distracted by their phones or other stores, a window display needs to be original and stand out from the crowd.
Your own store may not be situated in the middle of busy Manhattan, but each person that looks at your window is a potential sale, and first impressions count.
Not only do attractive window displays help bring in new and existing customers, they allow retailers to increase foot traffic to the store, display new products, highlight promotions, and enhance its brand image.
Here are some eye-catching examples to help stir those creative juices:
